This blog post is the companion post to the video: Success Stories in the MLM, Direct Selling, Network Marketing Industry, in which MLM Attorney, Jeffrey Babener, discusses the successes of leaders in the direct selling industry.

There have been many studies done in regards to what makes successful direct selling companies. Many case studies have been done about Mary Kay and her leadership, which have been cited at schools like the Harvard Business School and the Wharton Business School. Many schools have lectured on the institution of direct selling. Many people have added business modules on entrepreneurship in an effort to understand what it is about these renegade, visionary and charismatic individuals that cause people to flock to them, follow them and build this type of business for themselves.

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