If you missed the May 2013 MLM Starting and Running the Successful MLM Company Conference, or simply wanted to attend but couldn’t, we have another chance for you. MLM Attorney, Jeff Babener, Co-Host of the MLM Conference and Editor of MLMLegal.com will be hosting our next Conference October 24th & 25th, 2013 in Las Vegas! Get more information by reviewing the details below:

WHAT?

The next Starting and Running the Successful MLM Company Conference is quickly approaching! On October 24th and 25th, 2013 we are hosting the MLM Conference for the 25th year! This is now our 65th annual conference (held almost consistently three times per year over the last 24 years). All executives/owners of MLM, direct selling, network marking, and party plan companies are welcome to attend. This is the original MLM Startup Conference, hosted and perfected by direct selling industry expert, MLM Attorney Jeff Babener.

WHO?

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The Next MLM Startup Conference Takes Place May 16 and 17, 2013 in Las Vegas

How to Start a MLM Company

May 16-17, 2013 - $195 (Second Attendee just $150) - Las Vegas

PORTLAND, OR–(Marketwired – May 07, 2013) – For more than 25 years, leading industry experts have educated the executives of starting and existing MLM, direct selling, network marketing, and party plan companies on how to structure their compensation plans, legalize their companies, recruit key employees and top-ranking distributors, develop business models, generate leads, fund their business, establish their website and technology platforms, better understand the direct selling industry, and so much more. View the conference flyer page at http://www.mlmlegal.com/srs2.html to learn more.

This is the original MLM Startup Conference — responsible for launching many industry-leading companies — perfected over the course of a quarter of a century to ensure the highest quality of information, the most knowledgeable experts and the most practical advice from practiced experts.

Over the course of two days, attendees will hear from more than a dozen industry experts who have served as “behind the scenes” advisors to many of the direct selling industry’s leading companies. A full list of speakers and their biographies/credentials can be found at http://www.mlmlegal.com/bio.html.

In addition, the conference will discuss the recent analysis article on the role of “personal use” in pyramid and direct selling analysis: ”Herbalife: What Short Sellers Missed on the Way to the Press Conference… The Personal Use Issue in Pyramid Analysis; Who is an Ultimate User?”

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Contributor of Forbes, Jody (Coughlin) Greene reestablishes that success in MLM is significantly based on sponsorship and mentoring in her article titled “Success and Mentorship.”

Credit to eocs

Prospective entrepreneurs should recognize that upward mobility in any business enables its growth and success.

In multilevel marketing, individual consultants (or representatives, or distributors – which all generally mean the same thing) act as sponsors by recruiting other consultants beneath them, and then the process is repeated. The process of multilevel marketing produces a system in which top-tiered consultants benefit from the sale of products by downline distributors. In fact, multiple distributors can benefit from the sale of one product. Ms. Greene believes that the consultants who experience the most success are those who received mentoring by their recruiting sponsor.

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This blog post is the companion post to the video: Why Do Distributors Stay with MLM Companies? Find out how to retain the most important asset to your MLM company, distributors.

Credit to CMSeter

In the realm of any business, if people feel ignored then they vote. They vote with their feet and leave.

We are often asked the questions “why do people stay with MLM companies” and “why do they leave?” Retention is essential for a successful MLM company. We are in an industry that has a lot of attrition due to the nature of the work environment. Many distributors work part time and are competing for peoples’ time. Distributors (or representatives, consultants, etc.) come and go all the time. Losing a distributor is worse than being unable able to recruit new consultants, making retention essential.

There are interesting answers given by distributors as to why they stay with the company. You may think they stay for the earnings, but income often comes in fifth or sixth place in industry polls. As a general matter, consultants usually stay with a MLM company because they are connected and bonded with the products the company sells, as well as with the company’s mission and with top management/leadership. Distributors also like to be recognized for the work that they do. Recognition is very important in the direct selling industry. These are factors that really propel distributors to stay with a MLM company.

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WHAT?

The next Starting and Running the Successful MLM Company Conference is quickly approaching! On May 16th & 17th, 2013 we are hosting the MLM Conference for the 25th year! This is now our 64th annual conference (held almost consistently three times per year over the last 24 years). All executives/owners of MLM, direct selling, network marking, and party plan companies are welcome to attend. This is the original MLM Startup Conference, hosted and perfected by direct selling industry expert, MLM Attorney Jeff Babener.

WHO?

Direct Selling Attorney, Jeff Babener, Founder of Babener & Associates and Sponsor of the MLM Startup Conference, has over 25 years of experience in the industry, representing companies such as Avon, Nikken, Melaleuca, Discovery Toys, Usana, and NuSkin.

MLM Industry Consultant, Mike Sheffield, with The Sheffield Group and Co-Sponsor of the MLM Startup Conference, has helped launch over 800 companies over the last 27 years.

Over the course of two days, you will hear from many leaders in the direct selling industry, who include:

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This blog post is the companion post to the video Raise Capital in Order to Recruit Key Distributors. MLM Attorney Jeff Babener discusses the need to raise capital in order to recruit key distributors below.

Hi, I’m Jeff Babener of MLMlegal.com and I’d like to talk to you about capitalization, can you recruit? Do you have a great recruitment background, the ability to recruit? Or a lineup of strong distributors? If so, your need for capital will be substantially diminished.

In the end your ability to recruit a talented and motivated sales network will be the number one key to your success. In fact, your need for capital is in direct inverse proportion to your ability to recruit. If you can recruit then you may have a cash cow on your hands. If recruitment is slow then your business plan needs to allow for buffer capital to hold you through one, two, or three years of break even or loss scenarios. That capital should be lined up ahead of time either through personal and close relationship resources or through angel investors.

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Hi. I’m Jeff Babener and welcome to our blog. There are some basic things that you need to be willing to do in order to be successful in network marketing. Are you doing the basics? Is your downline doing the basics? Are you prospecting people who are willing to do the basics to succeed?

To answer these questions, here is a list of what must be done to become a successful network marketer: 1) Meet People. This is a people business. To be successful in network marketing, you have to let your hair down and mix it up with other people. The only way you’ll make sales, or find recruits for your sales organization is to get out there and rub shoulders. If you’re not a people-person, this business probably isn’t working for you. So, I would encourage you to learn and develop your people skills.

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It is true that, from time to time, because of the structure of network marketing plans, there has been confusion in the marketplace as to legitimate businesses versus illegal pyramid, headhunting, recruitment schemes.

The basic thrust of existing regulations is that direct selling/network marketing companies must be bona fide sales organizations which market bona fide products to consumers.

Pyramid Schemes:  Bad News…

Some pyramid activities which are prohibited or restricted include:

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WHAT?

The next Starting and Running the Successful MLM Company Conference is quickly approaching! On February 21st and 22nd, 2013 we are hosting the MLM Conference for the 25th year! This is now our 63nd annual conference (held almost consistently three times per year over the last 24 years). All executives/owners of MLM, direct selling, network marking, and party plan companies are welcome to attend. This is the original MLM Startup Conference, hosted and perfected by direct selling industry expert, MLM Attorney Jeff Babener.

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People have always asked the question, “Is this industry for real?” “Is MLM a real option for individuals out there?” Keep in mind we have about 15-16 million people in the United States, and more than 60 million people around the world involved in MLM.  Statistics have indicated that perhaps one in ten households have somebody who is doing multi-level marketing part-time.  Again, 90 percent of the people who are in network marketing are looking for auxiliary income.  This isn’t the industry to be looking for a full-time job, although many people have been successful in that way.  What we noticed recently is a change in the industry.

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