Invite your friends on Twitter, Facebook, LinkedIn, and Instagram to try your product or to join your company.

Invite your friends on Twitter, Facebook, LinkedIn, and Instagram to try your product or to join your company.

Obviously, there is no substitute for your warm market. Network marketing is a relationship business. And, to a certain extent, recruits sign on with you and customers buy from you based on your relationship credibility which means that you are putting your credibility on the line. For this reason all network marketing companies ask consultants to make a prospect list which is first led by the “low lying fruit:” family, friends, neighbors, co-workers, business associates, church members, PTA members, club members, Facebook friends, etc.

Beyond the “low lying fruit,” head to your social networking contacts on the web. Invite your friends on Twitter, Facebook, LinkedIn, and Instagram to try your product or to join your company. Try to get the most use out of these social networking websites by marketing in the ways that those who join these sites like to be marketed to… For instance, when you receive a fresh batch of cosmetics or a new pair of shoes from your

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Make sure your postcard (or sales materials) stand out in the crowd.

Make sure your postcard (or sales materials) stand out in the crowd.

Designing an attention-grabbing postcard to mail out to your contact list can be an effective and an inexpensive way to reach out to potential customers. Postcards are effective in one sense because they do not have to be opened by the recipient. A well-designed mailer can grab the reader’s attention and urge them to respond to a call to action. Here are seven tips to creating an effective postcard:

–          Design your postcard with a simple, yet effective, message. Make sure the headlines are big and bold, as well as attention-grabbing. Keep your text short and to the point. Place a word limit on yourself and stick to it. Don’t go overboard and write a novella.

–          Incorporate eye-catching, high quality photos and images that are royalty free. Search the web for websites that offer free access to royalty free images. There are many websites that will allow you to use their royalty free photos by simply signing up for a free account. Make sure that the images you choose are vivid and relevant to your content.

–          Integrate a timely message onto your postcard or sales material. Make sure you create a “call to action” by crafting a deadline or limited time offer. Simple statements such as “contact us within 30 days,” “respond by” or “act now” will urge the reader to act.

–          Include your name and/or the name of your business on the sales material. Make sure that you keep your branding consistent throughout each batch that is shipped so that your customers/potential customers will think of your company when they think of your product/service.

–          Enclose your contact information, such as your email address, phone number and website in your sales materials. Customers must know how you can be contacted. Also, it may seem obvious but, make sure you double check for any spelling or grammatical mistakes. It’s very common for errors to be printed and shipped on sales materials – one wrong number or letter can mean a wasted batch of postcards, not to mention wasted money.

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And yet another successful network marketing Conference! In our February 2014 MLM Startup Conference we have covered such topics as recruiting, software, legal, technology, capitalization, compensation plans, lead generation, and industry news. Speakers from all across the United States have lectured to entrepreneurs from all over the world. Our attendees have enjoyed learning about the vast and extensive world of starting a network marketing company. For the curious – or perhaps for those who have considered attending in the past – we’ve compiled a few pictures of our 66th national event. Take a look at the venue and check out the room full of MLM entrepreneurs just like you! Enticing? Visit our websites to learn more about the MLM Startup Conference in Las Vegas and to learn how you can attend our next event!

Eager network marketing entrepreneurs listen to industry experts throughout the day.

Las Vegas is a great place for the MLM Startup Conference. Once the attendees are finished for the day, a quick cab ride to the Strip allows for a delicious meal with like-minded entrepreneurs and a few rounds on the slot machines.

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Recruit Top Distributors

Your ability to recruit directly equates to your success.

When you are starting your MLM, direct selling, network marketing, or party plan business, you’ll find that recruiting experienced distributors is often essential to your company’s success. And if you don’t have the background yourself as a successful recruiter then you need to budget for a “sales manager” position for an individual who does have that capability to recruit.

Your ability to recruit directly equates to your success. If you have a background in recruiting and a background in direct selling, then your need for capital will be substantially lower. Recruiting top distributors will enable your company to have the capital to stay afloat and even grow. If recruiting is slow then you will need to raise one to three years of buffer capital in order to support your company in the event of stagnation or loss. And remember, the remuneration that is offered to top distributors will be effective in their decision to stay and help grow the business.

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If you missed the May 2013 MLM Starting and Running the Successful MLM Company Conference, or simply wanted to attend but couldn’t, we have another chance for you. MLM Attorney, Jeff Babener, Co-Host of the MLM Conference and Editor of MLMLegal.com will be hosting our next Conference October 24th & 25th, 2013 in Las Vegas! Get more information by reviewing the details below:

WHAT?

The next Starting and Running the Successful MLM Company Conference is quickly approaching! On October 24th and 25th, 2013 we are hosting the MLM Conference for the 25th year! This is now our 65th annual conference (held almost consistently three times per year over the last 24 years). All executives/owners of MLM, direct selling, network marking, and party plan companies are welcome to attend. This is the original MLM Startup Conference, hosted and perfected by direct selling industry expert, MLM Attorney Jeff Babener.

WHO?

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WHAT?

The next Starting and Running the Successful MLM Company Conference is quickly approaching! On May 16th & 17th, 2013 we are hosting the MLM Conference for the 25th year! This is now our 64th annual conference (held almost consistently three times per year over the last 24 years). All executives/owners of MLM, direct selling, network marking, and party plan companies are welcome to attend. This is the original MLM Startup Conference, hosted and perfected by direct selling industry expert, MLM Attorney Jeff Babener.

WHO?

Direct Selling Attorney, Jeff Babener, Founder of Babener & Associates and Sponsor of the MLM Startup Conference, has over 25 years of experience in the industry, representing companies such as Avon, Nikken, Melaleuca, Discovery Toys, Usana, and NuSkin.

MLM Industry Consultant, Mike Sheffield, with The Sheffield Group and Co-Sponsor of the MLM Startup Conference, has helped launch over 800 companies over the last 27 years.

Over the course of two days, you will hear from many leaders in the direct selling industry, who include:

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