MLM News Headlines:
WASHINGTON, May 09, 2012 (BUSINESS WIRE) — As the association representing more than 200 leading firms that manufacture and distribute goods and services sold directly to consumers, the Direct Selling Association (DSA) would like to set the record straight in response to questions raised about the direct selling business.
Unfortunately, even though these questions have been asked and answered many times by the direct selling industry over the years, stock prices of Herbalife and other publicly traded direct selling companies fell as a result of inquiries by hedge fund manager David Einhorn.
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Here are the top 5 reasons people stay with a direct selling company:
1. They have a favorable response to the products
2. They like the leadership of the company
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Contrary to popular belief, money is not the number one motivator in network marketing, according to studies by the DSA.
Top 5 reasons for joining a network marketing opportunity:
1. I like and believe in the product – 90%
2. I like being my own boss – 73%
3. I like working at home – 64%
4. The harder I work, the more I make – 54%
5. I enjoy selling – 49%

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