The Next MLM Startup Conference Takes Place May 16 and 17, 2013 in Las Vegas
PORTLAND, OR–(Marketwired – May 07, 2013) – For more than 25 years, leading industry experts have educated the executives of starting and existing MLM, direct selling, network marketing, and party plan companies on how to structure their compensation plans, legalize their companies, recruit key employees and top-ranking distributors, develop business models, generate leads, fund their business, establish their website and technology platforms, better understand the direct selling industry, and so much more. View the conference flyer page at http://www.mlmlegal.com/srs2.html to learn more.
This is the original MLM Startup Conference — responsible for launching many industry-leading companies — perfected over the course of a quarter of a century to ensure the highest quality of information, the most knowledgeable experts and the most practical advice from practiced experts.
Over the course of two days, attendees will hear from more than a dozen industry experts who have served as “behind the scenes” advisors to many of the direct selling industry’s leading companies. A full list of speakers and their biographies/credentials can be found at http://www.mlmlegal.com/bio.html.
In addition, the conference will discuss the recent analysis article on the role of “personal use” in pyramid and direct selling analysis: ”Herbalife: What Short Sellers Missed on the Way to the Press Conference… The Personal Use Issue in Pyramid Analysis; Who is an Ultimate User?”
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Contact Us: REGISTER TODAY! 503-226-6600 or 800-231-2162
MLMLegal.com Announces Its 64th National MLM/Direct Selling Startup Conference! An ACTION CONFERENCE for executives of startup and emerging MLM companies!
For more than 25 years, leading industry experts have educated the executives of starting and existing MLM, direct selling, network marketing, and party plan companies on how to structure their compensation plans, legalize their companies, recruit key employees and top-ranking distributors, develop business models, generate leads, fund their business, establish their website and technology platforms, better understand the direct selling industry, and so much more.
The next MLM Startup Conference takes place May 16 and 17, 2013 in Las Vegas. View the conference flyer page at http://www.mlmlegal.com/srs2.html to learn more.
This is the original MLM Startup Conference – responsible for launching many industry-leading companies – perfected over the course of a quarter of a century to ensure the highest quality of information, the most knowledgeable experts, and the most practical advice from qualified experts.
Over the course of two days, attendees will hear from more than a dozen industry experts that have served as “behind the scenes” advisors to many of the direct selling industry’s leading companies. A full list of speakers and their biographies/credentials can be found at http://www.mlmlegal.com/bio.html.
Continue reading »
At MLMLegal.com, we are continuously working on a project of maintaining over 700 MLM, direct selling, network marketing, party plan company profiles and keeping them accurate and up-to-date. Our unbiased MLM company profiles offer summary information about each company’s founding story, its impact on the MLM industry, products, compensation plan, as well as its growth and sales volume figures.
In addition, we work tirelessly to add new MLM companies as they launch into the U.S. and global marketplace. We hope that the simplified MLM company profiles help to provide readers with quick information about individual companies without requiring readers to have to wade through each company’s, sometimes complex, websites and compensation plans/opportunities.
Please welcome ten new MLM company profiles to MLMLegal.com:
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LydiaStyle
Beauty Society
Rastelli Foods Group – Rastelli Direct
NYR Organic US
YouDazzle
Xplocial
Frezzor, Inc.
Solavei
Nutrazon International, Inc.
This blog post is the companion post to the video: Role of Compensation Plan in a Successful Direct Selling Company. The following is the transcript of MLM Attorney Jeff Babener’s own words:
Hi, I’m Jeff Babener of MLMLegal.com. I’d like to talk to you today about the compensation plan. It better be good.

There are obviously significant legal issues in evaluating and implementing compensation plans. Review of the compensation plan a competent MLM lawyer is essential.
Does a compensation plan make or break a startup MLM company? History suggests that a good compensation plan is helpful and absolutely necessary. Does it drive financial success? Probably not. Will a bad compensation plan contribute to failure? Probably, together with other unlucky breaks. As industry expert Michael Sheffield notes with respect to a good compensation plan, “Its absence will be noted more than its presence.”
Is there anything new under as far as compensation plans are concerned? Probably not. The goal is always the same regardless of the type of compensation plan: motivate varying behaviors of distributors, ranging from direct sales, to building wide to building deep, to supporting a downline, to maximizing sales volume production and retention.
It is of key importance is that the compensation plan is easy to explain to recruits and that it is perceived as fair and balanced.
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We are often asked about overall costs of the basic infrastructure for starting and running an MLM/network marketing company. Very good explanations of these components are in articles and videos at www.mlmlegal.com.
However, below we have provided further explanation:

During the first year (not the first month) it is not unreasonable to expect the above four components to be in the range of $100-$200k
MLM/Network Marketing Direct Selling Infrastructure Components

During the first year (not the first month) it is not unreasonable to expect the above four components to be in the range of $100-$200k
Four key infrastructure components are involved in moving forward with an MLM/network marketing company:
- Legal and industry advisor and coordinator of resources (such as our firm).
- Technology… management of genealogies, back office access, replicated websites, communication tools, etc.
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Start the New Year off right! If you are starting or running and existing MLM, direct selling, network marketing, party plan company and need the help of industry experts, you should attend the Starting and Running the Successful MLM Company Conference. Hosted by industry expert Jeff Babener in Las Vegas February 21 & 22, 2013!
The MLM Startup Conference introduces executives of MLM companies to MLM industry experts in the areas of:
- Legal
- Software
- Capitalization
- Recruiting
- Technology
- Ecommerce
- Sales
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As we talk with companies we’re often asked, “Is there a level playing field for all types of compensation plans?” The answer is always, “The same legal principles apply no matter what your compensation plan is, and no matter what your product is,” regardless of whether they are binary, matrix or the Australian 2-Up, and regardless of whether your products are financial services, educational products, health products, or vitamins. The basic legal principal question always asked is, “What is it that people are paying?” and “Why are they paying it?” If you are selling a quality product at a fair price to the consumer, and the product “gets used”, then you are probably on the legitimate side. If it’s a program in which you are merely moving money or you are selling overpriced products to distributors who are buying only to qualify, then you probably have a pyramid scheme.
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WHAT?
The next Starting and Running the Successful MLM Company Conference is quickly approaching! On October 25th and 26th, 2012 we are hosting the MLM Conference for the 24th year! This is now our 62nd annual conference (held almost consistently three times per year over the last 24 years). All executives/owners of MLM, direct selling, network marking, and party plan companies are welcome to attend. This is the original MLM Startup Conference, hosted and perfected by direct selling industry expert, MLM Attorney Jeff Babener.
WHO?
Direct Selling Attorney, Jeff Babener, Founder of Babener & Associates and Sponsor of the MLM Startup Conference, has over 25 years of experience in the industry, representing companies such as Avon, Nikken, Melaleuca, Discovery Toys, Usana, and NuSkin.
MLM Industry Consultant, Mike Sheffield, with The Sheffield Group and Co-Sponsor of the MLM Startup Conference, has helped launch over 800 companies over the last 27 years.
Over the course of two days, you will hear from many leaders in the direct selling industry, who include:
Jeffrey A. Babener, of Portland, Oregon, Conference Chair and Sponsor, www.mlmlegal.com, is the Principal Attorney in the Law Firm of Babener & Associates. He represents leading U.S. and foreign companies in the direct selling industry. He has been advisor to such companies as Avon, Discovery Toys, Nikken, Shaklee NuSkin, Excel, Usana, Fuller Brush, Cell Tech, Kaire, Sunrider, Melaleuca, etc. He is a frequent lecturer and has been interviewed on the industry, and published, in such publications as Money, Inc., Atlantic Monthly, Success, Entrepreneur, Kiplinger’s Personal Finance, Home Office Computing, Business Start-Ups, Wealth Builders and Money Maker’s Monthly. He is editor of the industry publication, Direct Sales Legaline. Mr. Babener is also the author of the books, “Tax Guide for MLM/Direct Selling Distributors,” “Network Marketer’s Guide to Success,” “The MLM Corporate Handbook,” “Network Marketing: Window of Opportunity,” and “Network Marketing: What You Should Know.” He is editor of one of most frequented network marketing educational web sites, www.mlmlegal.com.
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MLMLegal.com has worked since 2009 to research, write and collect information on MLM, network marketing, direct selling, and party plan companies in order to compose the “MLM Company Profiles” webpage. To date, there are over 700 active MLM company profiles at MLMLegal.com. The editors of MLMLegal (the website hosted by long-time MLM Attorney Jeffrey Babener of the Law Office Babener & Associates) are constantly updating the profiles, removing companies that have gone out of business and adding newly-launched network marketing companies. Hundreds of MLM companies have come and gone throughout the years, but many have proven they have the longevity to succeed. Visit http://www.mlmlegal.com/profiles/index.html frequently to see for yourself.
We’ve taken the time to organize the hundreds of MLM companies alphabetically and by products sold. Each company profile contains a logo, a brief description of the company’s history, its impact on the industry, an overview of its products, a discussion of the opportunity, and a discussion of the sales and distributor base (if that information is available). These profiles offer a quick way to compare compensation plans between companies or to find a company that offers a unique product that is perfect for your taste. Our research has also shown that no product is immune to direct sales (unless the company has no tangible product at all, in which then you should consider reading about illegal pyramid schemes). MLM companies are selling everything from medical marijuana to maternity products.
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Recently, the Direct Selling Association released its U.S. Direct Selling in 2011 Fact Sheet [PDF] which provided statistics for the percentage of direct sellers in the United States over the last five years.
In 2007, there were 15 million direct sellers. 15.1 million in 2008. 16.1 million in 2009. 15.8 million in 2010. And, 15.6 in 2011.
For more quick facts on the direct selling industry, visit mlmlegal.com or mlmattorney.com.
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