The importance of philanthropy to a MLM company should not be underestimated. Distributors need to gain empowerment through the company’s mission and vision. Distributors need to believe in something greater than themselves, which is why it is so common for direct selling companies to sell herbal or nutritional products, as well as to support philanthropic causes. Companies that support philanthropic causes give customers and distributors meaning, a sense of feeling good and drive to achieve success. A sense of purpose helps distributors, and the company-at-large, to achieve success in the competitive world of network marketing.

For more details, watch the video: Factors that Make a MLM Company Successful. Or, visit and for more information on the direct selling industry.

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