Can you make it just by starting small, or do you have to start big? The fact is that the most successful direct selling companies all started out small. That’s why we have hosted more than 60 Starting and Running the Direct Selling Company Conferences, with over 5,000-6,000 attendees who have attended our event.

We’ve worked with companies that have started with nothing to companies that are now doing $5 billion or more.  Look at the history of some MLM leaders, perhaps a company like Amway, which does five, six, seven billion dollars a year around the world.  This company was started by owners who began by mixing biodegradable soap in their bath tub.

Doris Christopher started Pampered Chef, spending the first few years in her basement.  Of course, later on it bought by Warren Buffet and Berkshire Hathaway for a fortune.

Longaberger Basket Company, whose sales have approached $1 billion a year, was started by creating a small assembly line in the backyard.  The owner at the time was the manager of an IGA food store.

Discovery Toys was started by Lane Nemeth.  She was an early educator and had a passion for educational toys. She traveled abroad and brought back some toys. She showed them to her fellow teachers and parents. She ended up building a huge company from scratch.

Cheryl Liddle, with Creative Memories, was basically doing demonstrations and providing various sorts of supplies for scrapbooking. She ended up building a company worth hundreds of millions of dollars.

Very few people know this, but a young man named David McConnell in approximately the 1890s, was a door-to-door book salesman in the South. In order to get the ladies to buy the books he gave them a small bottle of perfume.  Pretty soon he found out that the ladies actually liked the perfume more than the books and he decided to start a company.  He called it the “California Perfume Company.”  He thought he needed a more upscale name and he looked around and noticed that Shakespeare plays were performed at Stratford on Avon and so he renamed the company “Avon.”  More than 100 years later, Avon does better than $10 billion in sales as a New York Stock Exchange traded company, in more than 150 countries.  So now you know. Avon is really a door-to-door book sales company.

The most tremendous success story occurred more recently.  Just over ten years ago, two ladies in Kansas started a company called “Silpada Jewelry.”  During their first year they did less than $100,000 in sales with a handful of distributors.  In just about ten years, they built their company to hundreds of thousands distributors, hundreds of thousands of millions of dollars in sales, and in July of 2010, they were acquired, became part of Avon and were paid $650 million.

So if the question is “Can you start small and make it?” and can you make it within ten years, the answer is “Yes.”

For more information on this topic visit the following links:

How to Build a Successful MLM Company Article

The Starting and Running the Successful MLM Company Manual

Starting a Network Marketing Company Article

And as always, visit the best MLM resource on the web: MLMLegal.com.

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