MLM News Headlines - April 2012
Direct Selling Continues to Grow in Europe - Direct selling continues to perform strongly in Europe, despite
the global economic crisis. Statistics compiled by Seldia and the World Federation of Direct Selling Associations
(WFDSA) show a growth in sales in the European Union of 8.1 percent in 2010. The total sales volume has
increased from €10.7 billion to €11.6 billion. The 2011 figures are not yet known, but we have signals that direct
selling remains resilient in most markets. (4/1/12)

Two Sentenced to Over 30 Years in Prison in Online Pyramid Scheme - A California man and his business
partner were sentenced Thursday to more 30 years in prison for stealing millions of dollars from investors in a
pyramid scheme and through the sales of phony stock. (4/12/12)

Coty Says it Secured Money for Avon Bid - Coty Inc. said it has lined up more than $5 billion from investors and
firmer debt financing from J.P. Morgan Chase & Co. in support of its $10 billion offer for larger rival Avon Products
Inc., an attempt to convince investors that its unsolicited approach is credible. (4/16/12)

The Multibillion Dollar Direct Selling Industry Dodges the FTC - A new Federal Trade Commission rule is
supposed to protect people who buy business opportunities by requiring sellers to provide a one-page disclosure
form that includes support for earnings claims, a list of previous legal actions against the company, and its
cancellation or refund policy. (4/16/12)

2011 DSN Global 100 - The following contains the ranking for the 2011 DSN Global 100, our annual list of the top
revenue-generating direct selling companies in the world. The list will be published in the June issue of Direct
Selling News. (4/17/12)

Avon Facing Downgrade Regardless of Coty Bid: Corporate Finance - Avon Products Inc. (AVP) is probably
due for a ratings cut whether or not it’s bought by Coty Inc., complicating efforts by the world’s largest door-to-door
cosmetics seller to restore profitability and stay independent. (4/19/12)

Visit for an expansive of list of headlines dating back over ten years.

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